Zarina Samigullina's journey includes transformation and impactful ventures in the realms of ecology and society. Having spent a significant part of her career in the retail market creating shopping and entertainment centers, Zarina gained extensive experience and knowledge in management, project development, and sales.
A turning point in Zarina’s career arrived when she realized her calling lay in eco-projects. Inspired by her deep love for her city, nature, and mountains, Zarina, a native of Almaty, Kazakhstan, embarked on a new path dedicated to environmental sustainability.
Zarina's venture into eco-projects was fueled by her core principles, one of which was ecological consciousness in all aspects of life. She strived to understand the perspectives of others, embracing empathy and rejecting bureaucracy. With a mindset of "do no harm," Zarina’s aim is to positively contribute to the world.
Family has played an important role for Zarina. Zarina's mother, Elmira, played a crucial role in her journey, providing support and becoming a role model not only for her but also for countless other women. Additionally, Zarina's husband, Roman, an extraordinary individual and her best friend, brought immense inspiration and wisdom to her life. Zarina holds high hopes for her two sons, seeing them as the carriers of her dreams and aspirations.
Zarina recognized the synchronicity of life's moments, leading her to encounter the right people at the right time. Following her departure from her previous employment, she found herself involved in a project for women in business, where she met like-minded individuals who shared her vision and goals.
Zarina's eco-projects began to take shape as she embraced opportunities that initially seemed improbable. The journey began with a greenhouse complex created by her husband, where they cultivated organic salads and herbs in environmentally friendly GreenEco pots. Through this venture, they incorporated state-of-the-art technologies from different countries, ensuring sustainable and clean production. Driven by curiosity and the desire to enhance her green initiatives, Zarina sought out unique plant varieties from Europe to enrich the greenery of her surroundings. Inspired by her visits to plant nurseries and garden stores in Germany, she envisioned bringing a touch of creativity and style to her own city.
Zarina launched several of her own projects. The Lukomorie Garden Center became a hub for all things green, providing a diverse range of plants and horticultural products. Additionally, she embarked on developing a salad bar chain committed to offering healthy and sustainable food options. A further venture included a project dedicated to cultivating berries, adding to the variety and richness of local produce.
Zarina's projects were not solely focused on ecological but also social impact. By creating opportunities for employment and engaging with the community, she aimed to improve the quality of life for individuals. Her eco-projects became catalysts for change, inspiring others to adopt environmentally conscious practices and fostering a sense of unity and responsibility.
As Zarina continues her journey, her commitment to creating a better world through her eco-projects continues to inspire and uplift those around her, bringing us closer to a more sustainable and compassionate future. Her story serves as a reminder that when passion, purpose, and care converge, remarkable transformations can occur, paving the way for a greener and more harmonious world.
Zarina Samigullina
